Through this series, villa owners can discover the advantages of partnering with the best rental agency for their Algarve property.

In this edition, we will be discussing villa occupancy and how we approach this alongside our villa owner partners. There are many ways to achieve maximum bookings, so we are going to share a few of these in line with recent travel trends. After all, it’s not just about attracting guests in the peak summer months. For villa rental success, attention needs to be on all seasons of the calendar to reap the rewards of your villa investment.

Getting guests to your villa

An increasing number of tourists are looking into the idea of extended stays, especially in the post-summer months. In fact, SandyBlue has already seen a 53% increase in extended bookings from 2023. Our extended stays service means villas are occupied for longer periods, reducing the downtime between bookings. This leads to higher occupancy rates and, consequently, increased revenue for owners.

Being open to pricing recommendations is crucial for villa owners looking to maximise occupancy. By aligning their rental rates with current market trends and demand, owners can attract a broader range of guests and reduce vacancy periods. In particular, getting involved in flash sales or seasonal discount campaigns allows you to amplify the villa’s presence in shoulder seasons.

Enhancing the villa with attractive amenities, such as a heatable pool, modern kitchen, reliable Wi-Fi, and entertainment systems, can significantly boost its appeal. Highlighting unique features, like stunning views, proximity to attractions, or eco-friendly facilities, can set the villa apart from competitors. Of course, partnering with a villa rental agency means access to the right recommendations and maintenance support.

Finally, your villa won’t reach its full potential without the right marketing. Utilising professional photography and detailed listings can showcase the property’s best features. Engaging with guests through social media, responding to enquiries promptly, and encouraging positive reviews can enhance the villa’s reputation. SandyBlue strives to help owners tap into a wider market and benefit from targeted marketing strategies.


Enjoying success all year round

It’s a competitive market in the Algarve, but sometimes the simple approach is the key to maximum villa occupancy. We will be sharing more ‘How to’ secrets in our upcoming article series - stay tuned!


For more information please contact SandyBlue at +44 (0)207 183 0412 (UK) or +351 289 392 236 (PT).