The location is still being studied, but the CEO guarantees that it is looking for an "emblematic" space in Lisbon.

The North American fast-food burger chain has chosen Portugal as part of its expansion strategy in Europe for next year, with an investment of up to 1.5 million dollars (around 1.35 million euros) per store planned for the opening of 50 new restaurants. "We are looking for the perfect location [in Lisbon]", announced the CEO, John Eckhbert, in statements to Bloomberg.

"We will open in Portugal next year. We are considering Lisbon, because we always want to be in emblematic places. We are looking for the perfect location", said Eckhbert.

The restaurant chain, which was founded in 1986 in the United States, has almost 2,000 locations worldwide. In Europe alone, Eckhbert has 270 restaurants, 170 of which are in the United Kingdom.

Known for its burgers, the generous amount of fries served in a paper bag, its milkshakes, and its free peanuts, the brand has been gaining notoriety worldwide, although its prices are higher than competitors. On this subject, Eckhbert argues that Five Guys products “have their value” in relation to the quantities sold.

“We guarantee our consumers value for their purchase. The price of the product may be higher than the competition, but all things considered, we believe that we have a very appealing offer”, he said.