Write an Engaging Cover Letter


A well-written formal letter is your first opportunity to connect with the employer. While CVs summarise your experience, the cover letter allows you to expand on your background and explain why you are an excellent fit. Be sure to address your letter directly to the hiring manager. Communicate your enthusiasm for the role and highlight one or two of your most relevant accomplishments or skills. With a compelling cover letter, you can capture an employer's interest right from your initial application.


Ensure You Have a Strong, Targeted CV


Your CV is also one of the most critical parts of your job search. Hiring managers often spend just seconds scanning a CV before deciding whether to advance a candidate. Make sure your CV is tailored for each application and highlights your most relevant qualifications and achievements. Carefully match your CV bullets to the job description and include applicable keywords. Also, be sure it is error-free and easy to quickly skim. A strong, targeted CV attached to your cover letter greatly boosts your chances of getting noticed.


Network and Seek Referrals


Leveraging your professional and personal connections can be invaluable during a job search. Reach out to former colleagues, supervisors, friends and family. Let them know you are seeking new opportunities and ask if they can offer any leads, referrals or advice. A personal referral from someone already connected to a company can help get your foot in the door. Networking is an essential way to learn about unadvertised job openings and get your CV prioritised.


Search LinkedIn and Company Websites


Expanding the scope of your job search beyond just job boards is important. Frequently check LinkedIn to look for relevant openings and connect with company recruiters. Also, visit the career sites of companies you are interested in directly rather than just relying on listings. Following companies on social media can provide useful insights as well. Casting a wide net improves your chances of finding the right opportunities.


Prepare for Online Applications


These days, the initial stages of the hiring process are usually conducted online through an applicant tracking system. Make sure you have optimised your CV with keywords to get past automated CV screenings. When filling out online applications, take the time to thoroughly complete all sections. Rushing through applications is a common mistake that can lead you to be overlooked. Showing care and attention, even in online stages, demonstrates your strong interest.


Follow Up After Submitting an Application


It can be easy to submit an application and cross your fingers, hoping for the best. But taking the initiative to follow up shows persistence and drive. About a week after applying, follow up with a phone call or email to enquire about the status of your application. If the employer has not yet reviewed it, politely ask if they can prioritise taking a look. However, avoid being overly pushy or aggressive. With professional and courteous follow up, you can keep your candidacy top of mind.


Prepare for Interviews


If you do land an interview, thorough preparation is essential. Carefully review the job description again and think of examples that showcase the required skills and traits. Anticipate likely interview questions and practise your responses. Be ready to explain your interest in the company and role. Research the interviewers if known and review the company website for key information. With practice responding to common questions, you can feel confident and relaxed for the real thing.


Consider Following Up After Interviews


Even after completing an interview, following up can continue to strengthen your candidacy. Send a thank you email expressing your appreciation for the interviewer’s time and reaffirming your interest. You can also briefly reinforce one of your qualifications or provide additional information you did not get to fully address in the interview. Avoid overdoing follow ups, but one or two concise, polite messages after an interview can leave a great final impression.

Landing job interviews takes effort, but implementing these tips can significantly improve your chances. Showcasing yourself as an eager and qualified candidate through strong application materials, networking and persistence will help you stand out. With a strategic approach and proper preparation, you can optimise your job search success.